It's funny how one trip can change so much. Sitting here, about 1 week since we got back Greece, all I can think is how excited we are for our next adventure. Previous to this trip, it had been almost 5 months since we had taken an international trip. I can only assume that for most people that's plenty of time, but for us it was like trying to hold our breaths for 5 months. We need trips like a fish needs water. It's a part of who we are now, and it makes for an exciting life. When we returned from the trip, we had a renewed vigor and excitement to grow the business. We had made friends, explored most of the island, and more importantly, found a little piece of who we were as a business and as a couple. We had always intended for the old logo to be a simple placeholder for an eventual redesign, and when we got home we both realized that it was time to start redesigning the business. We were starting with this: We wanted to take more interest in meditation and yoga, and we wanted our business and logo to reflect that. We also wanted something modern and sleek, which reflected how we felt about the business. We didn't have a color palette which made it difficult to start designing, but after looking at other travel brands, we decided to take some creative liberties with some of the shapes we saw. That led us to our first 3 logos: After looking at the suitcase, I fell in love the with general shape of it. I however did not like the airplane because I figured it was overdone. I do however love the place pins that you see in so many
It’s funny how one trip can change so much. Sitting here, about 1 week since we got back Greece, all I can think is how excited we are for our next adventure. Previous to this trip, it had been almost 5 months since we had taken an international trip. I can only assume that for most people that’s plenty of time, but for us it was like trying to hold our breaths for 5 months. We need trips like a fish needs water. It’s a part of who we are now, and it makes for an exciting life.